Privacy and data policy 

Created on May 07, 2026

As the data controller for Petfood

VALOREX (located at Combourtillé 35210 La Messayais, FRANCE).

(hereinafter "we" or "VALOREX") places great importance on the protection of your personal data as a customer, website visitor, or user of our services.

VALOREX is committed to implementing appropriate measures to ensure the protection of personal data and to process and use such data in accordance with applicable regulations, in particular Regulation (EU) 2016/679 of 27 April 2016 (hereinafter "GDPR") and French Law No. 78-17 of 6 January 1978 on Data Processing, Data Files and Individual Liberties.

This document reflects and describes our policy on this matter. It will allow you to understand what personal data we collect and what we do with it, as well as how you can protect your privacy within the framework or the services we provide.

1. What data do we collect? 

Our activities involve the collection and use of personal data. The personal data collected varies depending on how the services are used. In accordance with Article 4 of the GDPR, the terms "Data" or "Personal Data" mean any information relating to an identified or identifiable natural person (hereinafter referred to as "Data Subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

Personal data collected or held by VALOREX is provided directly by the Data Subject or collected through activity on our website www.petfood.valorex.com and the use of the services offered by VALOREX.

VALOREX may collect the following data:

  • Identity data (such as name, first name, etc.),
  • Contact details (such as email address, company name),
  • Technical information related to browsing (e.g., IP address).

2. For what purposes do we use your Data?

The processing of personal data is carried out for one or more specific, explicit, and legitimate purposes.

VALOREX undertakes not to process personal data for any other purpose, unless it has obtained the specific and explicit consent of the data subject. Furthermore, we undertake to process only personal data that is adequate, relevant, and not excessive in relation to the purposes for which it is collected. We inform data subjects that VALOREX may process their data for the following purposes:

  •  Marketing; 
  •  Enabling individuals to contact us and allowing us to respond to them; 
  •  Processing requests for access, rectification, objection, and erasure rights; 
  • Collecting information to help us improve our website (particularly through the use of cookies);
  • Compiling sales statistics. 

The data processing carried out by VALOREX is based on: 

  • The performance of the contract for processing related to the customer/user relationship with VALOREX services,
  • Legitimate interest for processing related to managing business activity and sales prospecting for legal entities.

3. Cookie Policy

The website www.petfood.valorex.com only uses cookies strictly necessary for the proper functioning of the site. No measurement tools are used.

Cookies have a lifespan that varies depending on the type of cookie and allows the website to recognize the visitor on subsequent visits. In any case, this lifespan does not exceed 12 months.

Visitors can choose to accept or refuse the use of cookies at any time and modify their preferences, with the exception of cookies exempt from requiring consent because they are strictly necessary for providing a service expressly requested by the user.

4. Who are the recipients of the Data? 

VALOREX does not sell personal information. However, VALOREX may share your personal data with its subsidiaries. Furthermore, in the course of their business, service providers may be involved in processing the personal data collected; they are then bound by strict data security and confidentiality obligations. All personal data collected and processed by VALOREX is hosted within the European Union.

5. How long do we keep your Data?

Data is stored in a secure environment for a period appropriate to the purposes of the processing and in accordance with applicable laws and regulations. User data is retained for the duration of the contractual relationship and may be retained for ten (10) years after its termination to comply with accounting and tax obligations. Data of individual prospects may be retained for up to two (2) years after the last contact initiated by the prospect.

6. What are your rights and how can you exercise them?

In accordance with the GDPR 2016/679 of April 27, 2016, every individual has the right to access, rectify, erase, and transfer their Personal Data, as well as the right to restrict and object to the processing of this Data. You also have the right to information, which is why you can request details about the processing of your Personal Data.

These rights can be exercised by contacting us at the following address: 

BY MAIL: VALOREX – DPO – BP 60138 – 35301 FOUGERES CEDEX

BY EMAIL: dpo@valorex.com 

You also have the right to lodge a complaint with the French Data Protection Authority (CNIL). For any information on the protection of personal data, you can consult the CNIL website: www.cnil.fr

7. Changes to the privacy policy

This Privacy Policy may be updated, particularly due to changes in legislation and regulations. In such cases, the date of the update will be clearly indicated at the top of this policy.

Privacy and data policy 

Created on May 07, 2026

As the data controller for Petfood

VALOREX (located at Combourtillé 35210 La Messayais, FRANCE).

(hereinafter "we" or "VALOREX") places great importance on the protection of your personal data as a customer, website visitor, or user of our services.

VALOREX is committed to implementing appropriate measures to ensure the protection of personal data and to process and use such data in accordance with applicable regulations, in particular Regulation (EU) 2016/679 of 27 April 2016 (hereinafter "GDPR") and French Law No. 78-17 of 6 January 1978 on Data Processing, Data Files and Individual Liberties.

This document reflects and describes our policy on this matter. It will allow you to understand what personal data we collect and what we do with it, as well as how you can protect your privacy within the framework or the services we provide.

1. What data do we collect? 

Our activities involve the collection and use of personal data. The personal data collected varies depending on how the services are used. In accordance with Article 4 of the GDPR, the terms "Data" or "Personal Data" mean any information relating to an identified or identifiable natural person (hereinafter referred to as "Data Subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

Personal data collected or held by VALOREX is provided directly by the Data Subject or collected through activity on our website www.petfood.valorex.com and the use of the services offered by VALOREX.

VALOREX may collect the following data:

  • Identity data (such as name, first name, etc.),
  • Contact details (such as email address, company name),
  • Technical information related to browsing (e.g., IP address).

2. For what purposes do we use your Data?

The processing of personal data is carried out for one or more specific, explicit, and legitimate purposes.

VALOREX undertakes not to process personal data for any other purpose, unless it has obtained the specific and explicit consent of the data subject. Furthermore, we undertake to process only personal data that is adequate, relevant, and not excessive in relation to the purposes for which it is collected. We inform data subjects that VALOREX may process their data for the following purposes:

  •  Marketing; 
  •  Enabling individuals to contact us and allowing us to respond to them; 
  •  Processing requests for access, rectification, objection, and erasure rights; 
  • Collecting information to help us improve our website (particularly through the use of cookies);
  • Compiling sales statistics. 

The data processing carried out by VALOREX is based on: 

  • The performance of the contract for processing related to the customer/user relationship with VALOREX services,
  • Legitimate interest for processing related to managing business activity and sales prospecting for legal entities.

3. Cookie Policy

The website www.petfood.valorex.com only uses cookies strictly necessary for the proper functioning of the site. No measurement tools are used.

Cookies have a lifespan that varies depending on the type of cookie and allows the website to recognize the visitor on subsequent visits. In any case, this lifespan does not exceed 12 months.

Visitors can choose to accept or refuse the use of cookies at any time and modify their preferences, with the exception of cookies exempt from requiring consent because they are strictly necessary for providing a service expressly requested by the user.

4. Who are the recipients of the Data? 

VALOREX does not sell personal information. However, VALOREX may share your personal data with its subsidiaries. Furthermore, in the course of their business, service providers may be involved in processing the personal data collected; they are then bound by strict data security and confidentiality obligations. All personal data collected and processed by VALOREX is hosted within the European Union.

5. How long do we keep your Data?

Data is stored in a secure environment for a period appropriate to the purposes of the processing and in accordance with applicable laws and regulations. User data is retained for the duration of the contractual relationship and may be retained for ten (10) years after its termination to comply with accounting and tax obligations. Data of individual prospects may be retained for up to two (2) years after the last contact initiated by the prospect.

6. What are your rights and how can you exercise them?

In accordance with the GDPR 2016/679 of April 27, 2016, every individual has the right to access, rectify, erase, and transfer their Personal Data, as well as the right to restrict and object to the processing of this Data. You also have the right to information, which is why you can request details about the processing of your Personal Data.

These rights can be exercised by contacting us at the following address: 

BY MAIL: VALOREX – DPO – BP 60138 – 35301 FOUGERES CEDEX

BY EMAIL: dpo@valorex.com 

You also have the right to lodge a complaint with the French Data Protection Authority (CNIL). For any information on the protection of personal data, you can consult the CNIL website: www.cnil.fr

7. Changes to the privacy policy

This Privacy Policy may be updated, particularly due to changes in legislation and regulations. In such cases, the date of the update will be clearly indicated at the top of this policy.

Privacy and data policy 

Created on May 07, 2026

As the data controller for Petfood

VALOREX (located at Combourtillé 35210 La Messayais, FRANCE).

(hereinafter "we" or "VALOREX") places great importance on the protection of your personal data as a customer, website visitor, or user of our services.

VALOREX is committed to implementing appropriate measures to ensure the protection of personal data and to process and use such data in accordance with applicable regulations, in particular Regulation (EU) 2016/679 of 27 April 2016 (hereinafter "GDPR") and French Law No. 78-17 of 6 January 1978 on Data Processing, Data Files and Individual Liberties.

This document reflects and describes our policy on this matter. It will allow you to understand what personal data we collect and what we do with it, as well as how you can protect your privacy within the framework or the services we provide.

1. What data do we collect? 

Our activities involve the collection and use of personal data. The personal data collected varies depending on how the services are used. In accordance with Article 4 of the GDPR, the terms "Data" or "Personal Data" mean any information relating to an identified or identifiable natural person (hereinafter referred to as "Data Subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

Personal data collected or held by VALOREX is provided directly by the Data Subject or collected through activity on our website www.petfood.valorex.com and the use of the services offered by VALOREX.

VALOREX may collect the following data:

  • Identity data (such as name, first name, etc.),
  • Contact details (such as email address, company name),
  • Technical information related to browsing (e.g., IP address).

2. For what purposes do we use your Data?

The processing of personal data is carried out for one or more specific, explicit, and legitimate purposes.

VALOREX undertakes not to process personal data for any other purpose, unless it has obtained the specific and explicit consent of the data subject. Furthermore, we undertake to process only personal data that is adequate, relevant, and not excessive in relation to the purposes for which it is collected. We inform data subjects that VALOREX may process their data for the following purposes:

  •  Marketing; 
  •  Enabling individuals to contact us and allowing us to respond to them; 
  •  Processing requests for access, rectification, objection, and erasure rights; 
  • Collecting information to help us improve our website (particularly through the use of cookies);
  • Compiling sales statistics. 

The data processing carried out by VALOREX is based on: 

  • The performance of the contract for processing related to the customer/user relationship with VALOREX services,
  • Legitimate interest for processing related to managing business activity and sales prospecting for legal entities.

3. Cookie Policy

The website www.petfood.valorex.com only uses cookies strictly necessary for the proper functioning of the site. No measurement tools are used.

Cookies have a lifespan that varies depending on the type of cookie and allows the website to recognize the visitor on subsequent visits. In any case, this lifespan does not exceed 12 months.

Visitors can choose to accept or refuse the use of cookies at any time and modify their preferences, with the exception of cookies exempt from requiring consent because they are strictly necessary for providing a service expressly requested by the user.

4. Who are the recipients of the Data? 

VALOREX does not sell personal information. However, VALOREX may share your personal data with its subsidiaries. Furthermore, in the course of their business, service providers may be involved in processing the personal data collected; they are then bound by strict data security and confidentiality obligations. All personal data collected and processed by VALOREX is hosted within the European Union.

5. How long do we keep your Data?

Data is stored in a secure environment for a period appropriate to the purposes of the processing and in accordance with applicable laws and regulations. User data is retained for the duration of the contractual relationship and may be retained for ten (10) years after its termination to comply with accounting and tax obligations. Data of individual prospects may be retained for up to two (2) years after the last contact initiated by the prospect.

6. What are your rights and how can you exercise them?

In accordance with the GDPR 2016/679 of April 27, 2016, every individual has the right to access, rectify, erase, and transfer their Personal Data, as well as the right to restrict and object to the processing of this Data. You also have the right to information, which is why you can request details about the processing of your Personal Data.

These rights can be exercised by contacting us at the following address: 

BY MAIL: VALOREX – DPO – BP 60138 – 35301 FOUGERES CEDEX

BY EMAIL: dpo@valorex.com 

You also have the right to lodge a complaint with the French Data Protection Authority (CNIL). For any information on the protection of personal data, you can consult the CNIL website: www.cnil.fr

7. Changes to the privacy policy

This Privacy Policy may be updated, particularly due to changes in legislation and regulations. In such cases, the date of the update will be clearly indicated at the top of this policy.